Complaint Feedback Loop Operational Recommendations
Complaint Feedback Loops similar to those described herein have existed for more than a decade, resulting in many de facto standards and best practices. This document is an attempt to codify, and thus clarify, the ways that both providers and consumers of these feedback mechanisms intend to use the feedback, describing some already common industry practices. This document is the result of cooperative efforts within the Messaging Anti-Abuse Working Group, a trade organization separate from the IETF. The original MAA
Informational, not a standard. Published for the record and carrying no standards weight. Worth knowing before citing it as a requirement.
What it is
Operational recommendations for running and consuming complaint feedback loops at scale.
What it solves
Senders and providers had no common ground on volume, format or response time.
What it means to operate
Informational and written by the industry rather than by the IETF, so it states no RFC 2119 requirements, which is why this page lists none. Useful as the shared vocabulary in a conversation with a provider.
Warm-up planner gates each step of a ramp on the complaint rate a feedback loop reports. Open warm-up planner
Normative requirements
This document does not use the RFC 2119 keywords. It states its requirements in ordinary prose, which is why nothing is listed here rather than because nothing was found.